11:08 am - 06/06/2013
Perfume invited to Cannes Lions, and London World Tour 2nd Performance to be broadcasted live!
Perfume has been invited to the Cannes Lions International Festival of Creativity, an exhibition showcasing the best in advertising that is held in Cannes, France. They will be welcomed as the first Japanese artist to attend as guests.
The “Cannes Lions” is one of the three most major awards to be bestowed in the world, alongside “The One Show”, and the “Clio Awards”. It is also an prestigious celebration, approaching their 60th anniversary this year. Until 2010 it was called the “Cannes International Advertising Festival”, but since 2011 it was renamed to better emulate festivals that cater to a wider range of communications.
At the festival’s largest seminar on June 20, the person responsible for a number of Perfume’s projects, Daito Manabe will showcase such things like the site used in their global expansion, “Perfume official global website”, and how holographic lives (Kirin Hyouketsu Presents “SUMMER NIGHT”) are produced, and keeping in with the theme, creators from all around the world will participate, talking about the “advanced fusion” of Japanese entertainment and digital art. Perfume will be expected to be present on stage, and it seems we can also expect a surprise.
Lions Live will be live streaming, through Mindshare and Youtube, one seminar session per day. Which session is broadcasted, is decided though polls!
To vote for Daito Manabe and Perfume, simply click on the link above and follow the steps below:
⊿ Scroll down to Thursday, June 20
⊿ Select “Dentsu: Happy Hacking: Redefining the Co-creation Frontier” and click vote
Voting is limited to once a day per person. Voting is now open and will close on 7 June at 00:00 BST. Lions Live will then stream one session
live each day from Sunday 16 June to Saturday 22 June. The selected sessions will be announced on the Cannes Lions website and YouTube Channel on 10 June.
What’s more, a new project geared towards the world will be unveiled on the global site for this festival. Because this announcement will feature a countdown, let’s keep an eye on it and see what happens when it reaches zero.
Also, Perfume’s live performance in London will be broadcasted back to Japan live across cinemas domestically. Because tickets to the original venue, O2 Academy Islington sold out immediately, organisers had to change venue to O2 Shepherd’s Bush Empire, a place that has been well established to accommodate double the capacity. Last November an estimated 28 000 people turned out to view the Singapore live in Japanese cinemas, and this time it looks like cinemas across the country are going to be packed.
☆ lovetheperfume.tumblr.com: [x]
☆ Perfume Official Site: [x]
☆ Perfume Official Global Website: [x]
☆ Cannes Lions International Festival of Creativity: [x]